Maria Serra
digital and motion designer
I am an award-winning digital designer specialising in digital products and animation. Having experience in graphic design and animation, gives me a unique perspective and understanding in merging both visual aesthetics and interaction. My work involves communication and visual strategies, working across multiple disciplines like brand and visual identity, UI design, animation, and digital content.
My Process
Explore and Define
Benchmarking, Understanding of the users, Create the ideal procedural approach
Think and Analyze
Collect ideas, Craft a narrative, Establish actions
Create and evalue
Visual explorations, Pick best solution, Turn into reality
Concept ideation
Developing creative concepts.
Digital Design
Planning and design digital marketing campaigns across diverses platforms, including video, animation, social media and websites.
Art Direction
I lead teams and creatives within the fields of graphic design and animation, aligning initial vision with end product.
Selected Work
Mind the gender pay gap
Website design for Mind the gender pay gap. Done at Elespacio
Photoshoots
Serie of photoshoots done at Elespacio for different brands.
Posters
Creative experimental posters for brand and self initiatives.
DGTL
Visual and animated identity for DGTL, an electronic music, art and production festival.
Sybaritism
Creative identity for Sybaritism, a documentary film directed by Malva Soler.
Selfbrand
Creative communication and identity.
Bavaria
Social media content for Bavaria, a beer brand from Netherlands.
Ismax
Brand communication for Ismax, an eco-friendly brand. Done at Elespacio
Manuel Sáez
Website design for a self-taught and plastic Spanish artist from Valencia.
Talk and meet
Creative identity for a meeting app.
3D explorations
Explorations done with Cinema4D.